Effective Date: 9/21/2012
Allied Trade Group (“ATG”) respects your concerns about privacy. This Privacy Notice applies to personal information we collect on ATG. The term “Site” refers to the areas of ATG that are covered by this Privacy Notice.
This Privacy Notice describes the types of personal information we collect on the Site, how we may use that information and with whom we may share it. The Privacy Notice also describes the measures we take to protect the security of the personal information. We also tell you how you can reach us to ask us to update your preferences regarding how we communicate with you or answer any questions you may have about our privacy practices.
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Information We Collect
You may choose to provide us with personal information (such as name, contact details and payment information) through our Site.
Here are the types of information you may submit:
- Contact information, such as your name, postal address, telephone number, and email address.
- Login and access credentials (such as username and password) for accounts maintained on our Site.
- Payment information, such as your payment card number and expiration date.
- Detailed information about your ATG purchases.
- Questions, communications and other content you submit, such as photographs, product information and details about your projects.
- Other personal information, via voluntary survey including but not limited to, your occupation, gender or age.
Information We Collect by Automated Means
When you visit our Site, we may collect certain information by automated means, using technologies such as cookies, Web server logs and Web beacons.
Cookies are small text files that websites send to your computer or other Internet-connected device to uniquely identify your browser or to store information or settings in your browser. Your browser may tell you how to be notified when you receive certain types of cookies and how to restrict or disable certain cookies. Please note, however, that without cookies you may not be able to use all of the features of our Site.
In conjunction with the gathering of information through cookies, our Web servers may log information such as your operating system type, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone where your device is located. The Web server logs also may record information such as the address of the Web page that referred you to our Site and the IP address of the device you use to connect to the Internet. They also may log information about your interaction with this Site, such as which pages you visit. To control which Web servers collect information by automated means, we may place tags on our Web pages called “Web beacons,” which are small files that link Web pages to particular Web servers and their cookies.
. To learn about opting out of Omniture click here
We may use the information collected through automated means for market research, data analytics and system administration purposes, such as to determine whether you’ve visited us before or are new to the Site, and for compliance with our legal obligations, policies and procedures. We also may use this information to target custom content and ads to you on this and other websites, including as described below.
Data about your activities online is being collected on our Site for use in providing advertising tailored to your individual interests. You may choose whether or not to have your information collected for that purpose. This section of the Privacy Notice provides details and explains how to exercise that choice.
ogs and Web beacons, and they use this information to show you advertisements for ATG that are tailored to your individual interests. The information they collect includes information about your visit to our Site, such as the pages you have viewed. This collection and ad targeting takes place both on our Site and on third-party websites that participate in the ad network, such as sites that feature advertisements delivered by the ad network. This process also helps us track the effectiveness of our marketing efforts. To learn more about ad networks, including how to opt out, click here
How We Use the Information We Collect
We may use the information we collect when you visit the Site to:
- Provide, administer and communicate with you about products, services, events and promotions (including by sending you newsletters, coupons and other marketing communications).
- Process, record and track your purchases, payments and rebates.
- Process, evaluate and respond to your requests, inquiries and applications.
- Manage our customer information database.
- Administer contests, sweepstakes and surveys.
- Create, administer and communicate with you about your accounts.
- Customize your experience with our Site.
- Operate, evaluate and improve our business (including developing new products and services; managing our communications; performing market research, data analytics and data appends; determining and managing the effectiveness of our advertising and marketing; analyzing our products, services and Site; administering our Site; and performing accounting, auditing, billing, reconciliation and collection activities).
- Protect against and prevent fraud, unauthorized transactions, claims and other liabilities, and manage risk exposure and quality.
- Comply with and enforce applicable legal requirements, industry standards and our policies and terms, such as our Terms and Conditions of Use
We also may use the information in other ways for which we provide notice at the time of collection.
Sharing of Information
We may share personal information we collect on the Site with our service providers who perform services on our behalf. These service providers are not authorized by us to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. We also may share your information among our affiliates and joint marketing partners, who may send you marketing information. In addition, we may share personal information we collect on the Site at your request.
We may disclose information about you (i) if we are required to do so by law, regulation or legal process, such as a court order or subpoena; (ii) in response to requests by government agencies, such as law enforcement authorities; or (iii) when we believe disclosure is necessary or appropriate to prevent physical, financial or other harm, injury or loss; (iv) in connection with an investigation of suspected or actual unlawful activity; or (v) to assist in collecting debt owed by you. We reserve the right to transfer personal information we have about you in the event we sell or transfer all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal information you have provided to us in a manner that is consistent with our Privacy Notice.
You may amend your preferences regarding how we communicate with you by clicking on the “unsubscribe” link in an email you receive from us, by logging in to your online account and selecting the options you desire, or by contacting us as described in the How to Contact Us section below. To exercise your preferences regarding the collection of data for targeted advertising, please follow the directions in the Interest-Based Advertising section above. You can access the profile page of the accounts you maintain on our Site to modify the personal information associated with your profile and indicate your communications preferences.
Notice to California Customers
Subject to certain limitations under California Civil Code § 1798.83, if you are a California resident, you may ask us to provide you with (i) a list of certain categories of personal information that we have disclosed to certain third parties for their direct marketing purposes during the immediately preceding calendar year and (ii) the identity of certain third parties that received personal information from us for their direct marketing purposes during that calendar year. To make such a request, please contact us as follows:
ATG Privacy Office
Allied Trade Group, Inc.
11410 N.E. 122nd Way, Suite 200
Kirkland, WA 98034
How We Protect Personal Information
We maintain administrative, technical and physical safeguards to protect the personal information you provide on our Site against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use and other unlawful forms of processing.
Links to Other Sites
This Site contains links to other websites for your convenience and information. These websites may be operated by companies not affiliated with us. Linked websites, including those operated by ATG’s, may have their own privacy notices, which we strongly suggest you review if you visit them. We are not responsible for the content of any websites that we do not control, any use of those websites, or the privacy practices of those websites.
Updates to Our Privacy Notice
This Privacy Notice may be updated periodically and without prior notice to you to reflect changes in our personal information practices or relevant laws. We will post a prominent notice on the Site to notify you of any significant changes to our Privacy Notice and indicate at the top of the Privacy Notice when it was updated.
How to Contact Us
If you have any questions or comments about this Privacy Notice, or if you would like us to update information we have about you or your preferences, please contact us using on of the methods indicated below.
“Contact us” form available at http://www.atgstores.com/support/support.aspx
ATG Privacy Office
Allied Trade Group, Inc.
11410 N.E. 122nd Way, Suite 200
Kirkland, WA 98034